Revision3, Next New Networks and Blip.tv Jump Onto TV Screens with Clearleap Partnership

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Clearleap to Deliver Original Web Video Content to MSOs

Atlanta-May 18, 2009- Clearleap, an Internet-based TV technology platform, announced a partnership today with leading online video companies Next New Networks, Revision3 and blip.tv that will enable premium Web content to be accessible to viewers right on their TV sets. Through this partnership, their ground-breaking programming will soon be available to home viewers through cable, satellite and IPTV providers in a VOD environment.

The agreements are the first in a series of content partnerships Clearleap plans to announce in the coming weeks and are part of an effort to significantly bolster the volume and relevancy of content that TV service operators can offer by leveraging the power and flexibility of a Web based platform.

Using Clear|Flow, a content platform that seamlessly integrates with traditional TV infrastructures, the Web video pioneers will deliver content using a simple MRSS feed. Once delivered into the Clearleap platform, content is then made available to home viewers within minutes, ensuring the VOD offerings are fresh and timely. This automated system of content ingest, management and delivery is a quantum leap forward for MSOs who commonly rely on a time consuming and costly satellite and tape-based work flow.

“Each of these partners is a pioneer in the Web video space and has done an excellent job of cultivating a passionate following. Their programming will give operators the high-profile, cutting edge content the younger, social media savvy audience desires,” said Clearleap CEO, Braxton Jarratt. “We are thrilled to help expand their reach to more traditional TV audiences and give them an opportunity to create additional revenues.”

The added reach will give blip.tv, Next New Networks and Revision3 the opportunity to tap into additional revenue streams, as each will be able to include video and overlay ads with their content. In addition, local service operators will have the option to insert advertising using Clear|Profit, an ad platform that allows for up to the minute ad placement for VOD and linear content.

"The big TV screen is an ideal place to watch professionally produced, original internet television," said Revision3 CEO Jim Louderback. “and now Clearleap has made it drop-dead easy to find and watch our shows, without buying new hardware, messing with wires, or suffering through complex configurations. It just works – and that makes it easier for our new and old fans to find the shows they love the best, and share them with friends and family.”

“Working with Clearleap gives us the opportunity to expose new audiences to the variety of creative and entertaining programming that lives online,” said Lance Podell, CEO of Next New Networks. “At Next New Networks, we’ve cultivated an audience of fans devoted to our programming and this partnership allows us to bring our established online content to a new wave of cable viewers using innovative, streamlined technology.”

“We’re committed to helping Web shows find audiences wherever people are watching video, including on the television set,” said blip.tv co-founder Dina Kaplan. “Clearleap takes the lean forward culture of online video and easily translates that to the lean back feeling of TV. Partnering with Clearleap will help us, and our shows, achieve the goal of leveling the playing field between Web shows and TV shows, and letting the viewer decide what to watch when, rather than being limited by technology.

About Clearleap
Clearleap is a revolutionary TV technology platform that leverages the power and flexibility of the internet to provide content acquisition, management and advertising solutions for the world’s most popular medium, the television. Clearleap’s network based technology gives both video service and content providers easy to implement services to vastly improve workflow, monetization, and content capabilities for both VOD and linear. Founded by a team of TV technology veterans and industry experts, Clearleap is based in Atlanta, GA. with offices in New York City and data centers in New York, Los Angeles and Atlanta. For more information www.clearleap.com

About blip.tv
Blip.tv is an online media company with over 38,000 original Web shows and 70 million video views a month. Shows on blip.tv range from scripted sitcoms and dramas to news and how-to programs. Blip.tv hosts shows on its destination site, at blip.tv, and also syndicates shows to iTunes, the Adobe Media Player, AOL Video, FiOS, TiVO and Facebook. Blip.tv splits all advertising revenues with show creators 50/50. For more information about blip.tv please visit http://blip.tv/.

About Next New Networks
Next New Networks is TV for the Internet. As the leading independent producer of online television networks Next New Networks creates, packages, brands, markets and syndicates some of the Web's most popular regularly scheduled and episodic programming. Since its inception in March 2007, the company has launched sixteen networks, and its programming has been viewed more than 400 million times.
Hit programming from Next New Networks includes Channel Frederator (home of the popular series "Nite Fite"), Barely Political (the creators of Obama Girl), $99 Music Videos (home to the Web's first original music videos network), TMI Weekly (co-hosted by Web celeb Julia Allison), daily auto news network Fast Lane Daily, DIY filmmaker network Indy Mogul, lifestyle network ThreadBanger, tech comedy network Barely Digital and your one-stop showcase of the cutest pets across the globe, Ultra Kawaii. The company, headquartered in New York, is privately owned, with investors including Spark Capital, Goldman Sachs and Velocity Interactive. For more information, please visit www.nextnewnetworks.com.

About Revision3
Revision3 is the first media company that gets it. Born from the Internet, Revision3 is the home of Internet Television, creating and producing shows for a new audience: passionate, committed fans who want to watch shows about technology, modern culture and music that entertain, educate and help to expand their life experiences. The company was founded in 2005 by technology visionaries Kevin Rose, Jay Adelson and David Prager because they couldn’t find anything they wanted to watch on traditional television. The company is now led by Internet TV pioneer Jim Louderback. With more than 60 million views to date (and six million per month), Revision3’s programs can be found everywhere from Revision3 to a wide range of platforms, including iTunes, YouTube, Joost, Hulu, Viddler, Blip.TV and TIVO. Shows can be watched on any device, from a cell phone to an Apple iPod to a computer or a TV. For more information, visit www.revision3.com.

Press Contact:
Jason Damata, Fabric Media
917-279-8706 This e-mail address is being protected from spambots. You need JavaScript enabled to view it

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