Clearleap Unveils New Technology Platform for Television Content Management, Monetization and Distribution

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clear|flow™ and clear|profit™ Offer New Content Management and Advertising Solutions to Service and Content Providers, Choice and Relevance to Consumers

Atlanta, GA – March 2, 2009 – Just months after receiving venture capital to create a next-generation TV technology platform that will leverage the power of the internet to deliver on the promise of TV 2.0, Clearleap today announced the launch of two core service offerings that will change the economies of managing, delivering and monetizing TV content. The services, clear|flow™ and clear|profit™, offer content owners and TV service providers a simple, cost-effective means for delivering a wider variety of content to linear and VOD channels while providing an unprecedented advertising management solution. Utilizing a robust network and easy to use management tools, the Clearleap platform seamlessly integrates with cable and satellite TV, IPTV, and internet-connected TVs, offering consumers a wider range of content choices; from programmers’ vast libraries, to local or time-sensitive content, to the best of the Web. The core offerings are as follows:

clear|flow™ is a complete internet based content acquisition, management and distribution system that is fully integrated with existing VOD and linear TV infrastructure. By harnessing the power of the clear|flow network based platform, service providers can simplify the process of acquiring, managing and airing content from any digital source. Content offerings, ranging from TV programs and other content produced by professional programmers, to locally originated shows and user-generated web video, can easily be customized to meet the unique interests and needs of local communities. There are also significant benefits for content providers, who with just a few keystrokes, can take advantage of the easy-to-use clear|flow platform to deliver a wide variety of content including time sensitive, and locally, regionally or niche focused programming.

clear|profit™ allows both service and content providers to finally take advantage of the revenue opportunities afforded by VOD. Until now, it has been almost impossible to provide advertisers with fresh and relevant ads in a timely manner. clear|profit enables easy ad insertion with just a few mouse clicks, drastically reducing the time to market for ad campaigns from months to hours, and increasing the opportunities to deliver targeted advertising. Service and content providers can now turn VOD cost-centers into revenue streams.

About Clearleap
Clearleap is a revolutionary TV technology platform that leverages the power and flexibility of the internet to provide content acquisition, management and advertising solutions for the world’s most popular medium, the television. Clearleap’s network based technology gives both video service and content providers easy to implement services to vastly improve workflow, monetization, and content capabilities for both VOD and linear. Founded by a team of TV technology veterans and industry experts, Clearleap is based in Atlanta, GA. with offices in New York City and data centers in New York, Los Angeles and Atlanta. For more information www.clearleap.com

Press Contact:
Jason Damata, Fabric Media
917-279-8706 This e-mail address is being protected from spambots. You need JavaScript enabled to view it

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