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In the press

May 27, 2010
Mediacom Integrates Cloud Technologies with Clearleap’s TV Technology Platform
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Deployment of Web-Based Workflow Expands MSO’s Ability to Deploy near Real Time Advertising, Program Linear and VOD Channels

ATLANTA, May 27, 2010 (BUSINESS WIRE) — Clearleap, the Web-based TV technology platform, today announced the successful integration of Web-based content and advertising management technologies for Mediacom Communications, the nation’s seventh largest cable television company. The deployment of Clearleap’s TV technology platform enables Mediacom to better manage and deploy advertising assets in VOD and linear channels, giving their local advertisers greater reach, precision, and faster time to market, while allowing the MSO to maximize revenues generated from VOD.

In addition, integration of the Web-based technologies allows Mediacom to manage and program content for VOD and linear channels, expanding their abilities to quickly deliver more local and special interest programming to subscribers across the more than 1,400 communities in its network. Mediacom will also gain instant ability to integrate program offerings from Clearleap’s Content Marketplace, a platform of scouted vetted, licensed content containing national programming, best of Web, and special interest content in pre-selected, self populating channels.

“Mediacom is a great case study on how fast and efficiently a cable operator can integrate Web technologies to cater to the interests of subscribers and local advertisers in both linear and VOD environments,” said Clearleap CEO Braxton Jarratt.

About Clearleap

Clearleap is a revolutionary TV technology platform that leverages the power and flexibility of the Internet to provide content acquisition, management and advertising solutions for the world’s most popular medium, the television. Clearleap’s network-based technology gives both video service and content providers easy to implement services to vastly improve workflow, monetization, and content capabilities for both VOD and linear. Founded by a team of TV technology veterans and industry experts, Clearleap is based in Atlanta, GA with offices in New York City and data centers in New York, Los Angeles and Atlanta. For more information, visit clearleap.com.

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Press Inquires:
Anne Hohenberger
Aries Market Masters
650.766.8242  |  anne@ariesmm.com

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