Integration of Clearleap’s Web-Based Technologies Helps Verizon Improve Programming Workflow for VOD and FiOS 1
JULY 26, 2010, ATLANTA – Clearleap, the web-based TV technology company, announced today that it has successfully integrated and deployed its cloud-based content management, delivery and advertising platform into Verizon’s FiOS TV infrastructure.
Verizon’s initial deployment of Clearleap is being used to streamline production for FiOS 1, which offers local subscribers hyper-local content including news, sports, traffic and weather.
In addition, Clearleap will help bolster FiOS 1 on VOD across all FiOS TV markets. For example, Verizon is using Clearleap to offer professional sports teams a seamless means for delivering VOD content directly to FiOS TV subscribers. Several teams are already using the Clearleap technology for producing, uploading and delivering content directly to their respective FiOS VOD channels.
In Long Island, NY and Washington, D.C., FiOS is using Clearleap’s cloud-based processing and web-based management portal to help FiOS 1 producers upload content from anywhere, process it centrally and redistribute it back to targeted local markets within minutes.
“Clearleap’s platform allows us to create more compelling local content while dramatically increasing the speed and reducing costs for quickly getting that content into customers’ homes,” said Tricia Lynch, director of content strategy and acquisition for Verizon.
Clearleap CEO, Braxton Jarratt, said, “Verizon has done a tremendous job of pioneering new, more personalized TV experiences in the home. Integration of our platform will help them offer more content and create huge efficiencies in workflow. This also gives FiOS the potential to bring more interactivity into the living room at a time when demand for TV apps is starting to flourish.”
Clearleap’s revolutionary IP-based content management and distribution platform enables the efficient, cost effective delivery of video to linear channels, VOD, broadband, and consumer electronic devices. Clearleap’s technology offers both video service and content providers services to vastly improve workflow, monetization, and content capabilities. Founded by a team of TV technology veterans and industry experts, Clearleap is based in Atlanta, GA with offices in New York City and data centers in New York, Los Angeles and Atlanta. For more information, visit clearleap.com.
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